LSDC Ayer (London, UK) « David Fern

DAVID FERN

LSDC Ayer

LSDC Ayer advertising agency commissioned us to refurbish their offices on the ninth and tenth floors of a 1960’s tower block in central London. The design concept exploited the dramatic view across London’s cityscape, seen through the long glazed elevation of the reception. This view is brought sharply into focus by reducing the open window area down to small viewing apertures within fine mesh screens which cover the entire elevation.

The open apertures are alternated with media generated images of a city skyline shown on small video monitors.

 

1993

Client: LSCD Ayer

Location: London, UK